About Us

Cash for Gold USA has tens of thousands of customers, and paid out millions of dollars since we launched.

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Our story

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2005

The Early Days

The Schneider family would drive around, working out of their cars, and purchase dental scrap and jewelry equipped with nothing more than a scale and a gold tester. Eventually, they realized there was a need in the marketplace for a more convenient way for people to sell their precious metal valuables.

Pearl and gold jewelry displayed on a wooden surface with an Inc. 500 fastest growing in America badge.

“The Simplest Way to Sell Your Gold, Silver or Diamonds”

Norm Schneider, Founder and CEO

The family took a risk and pioneered a process that allowed people to ship their materials from the comfort of their home.

They developed special envelopes and worked with the USPS and a brilliant developer to create a system to send customers a two-way mailer.

They set up shop in their basement, hired and trained relatives to work with them and dubbed the venture Cash for Gold USA.

The company was instantly well received and was even recognized by INC 500 as one of the fastest private growing companies in America.

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2015

The Next 10 Years

As the business evolved over the next decade, they took the same principles they developed for Cash for Gold USA and applied them to additional lines of business to focus on more specific niches in the marketplace such as Diamonds USA, Cash for Silver USA, Cash for Dental Scrap, CFES USA, and even Gizmogul, a smart device redemption business.

CJ Environmental precious metal refining facility at dusk with Cash for Gold USA logo overlay on the building exterior.
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Today

How far we’ve come!

Today, Cash for Gold USA continues to serve tens of thousands of customers yearly. It is the leader in the vertical and strives to offer unparalleled service and fair market value to its dedicated customers.

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Susan, West Orange, New Jersey

“Impressive! Professional! Contactless!! The Amazon Prime of the industry!”

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Catering to both the public and private sector in the precious metal industry, the company is proud to be honest, professional and reliable.

CJ Environmental has offices on the East & West coasts, which allow us to maintain a broad network of customers throughout the entire country.

We serve Fortune 500 Companies, Small Businesses and the General Public. We have the capacity to handle any job no matter where or what size.

A Letter from Our Founder

We don't just deal in diamonds and precious metals; we uphold values of honor, trust, and respect. Our commitment is simple: we aim to provide a fair offer that truly reflects the value of your cherished items. We understand our offer might not always meet your expectations.

Our promise is straightforward: if you're ever dissatisfied with our offer, no need for explanations or fine print. Just decline, and we'll return your items to you, no cost to you. We respect the sentimental value your items hold and want you to feel entirely at ease with your choices. Thank you for considering us as your trusted partner on this journey.

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Woman in a light blue shirt adjusting a gold chain necklace around her neck.

Why Choose Us

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Customer Discretion

Cash for Gold USA is here to help you sell your gold discreetly

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Price Match Guarantee

We will match any of our competitors’ written offers or return your items for free

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GIA Certified Appraisers

Our GIA-certified appraisers will most accurately examine your valuable possessions.

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Risk-Free Dealing

All packages are tracked and monitored with the utmost care from dispatch to receipt.

Leadership Team

Since 2005, Cash for Gold USA has combined decades of precious metals refining experience with innovative technology to change how people sell their gold, silver, diamonds and other valuables.

Our leadership team brings together expertise in precious metals refining, diamond trading, digital commerce, software engineering, financial management and international business development. Supported by experienced appraisal, customer service and operations professionals, we have built a company focused on delivering accurate valuations, competitive payouts and a secure, convenient selling experience.

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Norm S.

Co-Founder & President | Precious Metals Refining Expert
Precious Metals Refining Expert

Norm has spent his entire professional career in the precious metals industry, building a reputation for his expertise in refining, metal recovery and valuation. In 1976, he founded a precious metals refining company in Massachusetts and grew it into an industry leader, processing material for some of the country's largest businesses. The company was eventually acquired by Safety-Kleen, a major player in the reclamation industry, as part of its expansion into precious metals refining.

After his time with Safety-Kleen, Norm recognized an opportunity to bring the benefits of professional refining directly to consumers. In 2005, he co-founded Cash for Gold USA with a simple idea: individuals selling precious metals should have access to the same refining expertise and competitive pricing traditionally available to professional dealers.

As President, Norm oversees the company's precious metals testing standards, refining methods and valuation practices. His extensive knowledge of gold, silver, platinum and palladium helps guide how materials are analyzed, processed and priced in relation to current market conditions.

With nearly five decades of industry experience, Norm remains the company's foremost authority on precious metals refining. His technical knowledge and long-standing industry relationships provide the foundation for Cash for Gold USA's commitment to accurate testing and competitive valuations.

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Cory S.

Co-Founder & Chief Executive Officer (CEO) | Customer Protection & Business Operations
Customer Protection & Business Operations

Cory has been with Cash for Gold USA since 2008 and holds a degree in business and communications. As Co-Founder and CEO, he leads the company's overall strategy, with particular emphasis on customer protection, operational accountability and building trust in the online precious metals buying process.

Understanding that customers are placing valuable possessions in the company's care, Cory has made package security and transaction transparency central priorities. He works directly with leadership at FedEx and Jewelers Mutual to maintain strong shipping and insurance arrangements designed to protect customer valuables throughout the selling process.

Cory also designed the company's internal package tracking procedures and developed an extensive surveillance network of more than 200 cameras. Together, these safeguards provide detailed oversight of packages as they move through the facility, from arrival and inspection through appraisal, payment or return.

He was also responsible for introducing the company's Price Match Guarantee and transitioning its pricing policies to reflect live precious metals market values. These initiatives were designed to give customers greater confidence in the competitiveness and fairness of their offers.

As CEO, Cory continues to establish the standards that guide the company's customer policies, security procedures and service commitments. His leadership ensures that as Cash for Gold USA grows, protecting customer interests remains a fundamental part of how the business operates.

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Barry S.

Co-Founder & Chief Operating Officer (COO) | Diamond Specialist, Wholesale Partnerships & International Expansion
Diamond Specialist, Wholesale Partnerships & Expansion

Barry brings more than two decades of diamond trading and evaluation experience to Cash for Gold USA. He spent over ten years in San Francisco, where he apprenticed under some of the country's leading diamond dealers and developed extensive knowledge of diamond grading, valuation and the wholesale marketplace.

A longtime member of RapNet, the global wholesale diamond trading network, Barry maintains direct relationships with diamond buyers and dealers around the world. Since relocating to Boston in 2018, he has expanded those relationships throughout the Northeast, working closely with established diamond traders in Boston and New York.

Barry specializes in larger natural diamonds, lab-grown diamonds and melee. He uses professional grading equipment to assess each stone and works directly with GIA to obtain grading reports, request certifications and verify diamond characteristics. He personally oversees the company's diamond evaluations, helping ensure offers reflect actual wholesale market conditions.

As Co-Founder and COO, Barry manages the company's day-to-day business operations while leading the development of its business-to-business refining relationships. He works with precious metals wholesalers, independent jewelry stores, professional buyers and businesses operating in the online marketplace, providing them with access to Cash for Gold USA's refining capabilities and competitive wholesale returns.Barry also leads the company's international expansion efforts. In 2026, he opened Cash for Gold USA's first Canadian office in Montreal, establishing a local operation that allows Canadian customers and businesses to sell and process their precious metals without shipping them across the United States border.

He continues to pursue new international markets, establish strategic partnerships and identify opportunities to expand the company's presence beyond North America.

Barry's combination of diamond market expertise, wholesale industry relationships and international business development has made him instrumental in expanding Cash for Gold USA's reach among both individual consumers and professional precious metals buyers.

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Stephen S.

Co-Founder & Chief Financial Officer (CFO) | Digital Commerce, Marketing & Business Innovation
Digital Commerce, Margeting & Business Innovation

Stephen has been with Cash for Gold USA since its founding in 2005 and has played a central role in pioneering the online cash for gold industry. At a time when most consumers sold their valuables through local jewelry stores and pawnshops, Stephen helped introduce a more accessible alternative: a fully online selling experience that connected customers directly with an established precious metals refining operation.

Recognizing the potential of e-commerce long before online precious metals selling became widespread, Stephen helped develop the digital business model that would become the foundation of Cash for Gold USA. His vision was to make the entire transaction possible remotely, from requesting a shipping kit and receiving an appraisal to accepting an offer and getting paid.

As Co-Founder and CFO, Stephen oversees the company's financial strategy while directing its digital commerce operations, marketing and customer acquisition programs. He is responsible for shaping the online customer journey and determining how automation, communications and business processes work together to deliver a convenient, responsive selling experience.Stephen has led the development of the company's automated customer communication strategy, ensuring customers receive timely updates throughout the transaction. He works closely with the technology team to establish the business requirements behind the systems connecting customer interactions, shipping, appraisals, offer decisions and payments.

He also directs the company's entire marketing operation, overseeing digital advertising, brand development, performance marketing and customer acquisition strategy. His understanding of consumer behavior, online advertising and the economics of precious metals purchasing has helped Cash for Gold USA expand its national presence and reach a broad audience of sellers.

In addition to his digital and marketing leadership, Stephen has helped establish important relationships in the dental scrap and wholesale refining industries, contributing to the company's diversified purchasing and refining operations.

By combining financial oversight with digital entrepreneurship and marketing expertise, Stephen has helped transform Cash for Gold USA from an early online precious metals buying concept into a nationally established business built around convenience, efficiency and direct access to the refining market.

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Braden F.

Chief Technology Officer (CTO) | Software Engineering & Proprietary Systems Architecture
Digital Commerce, Margeting & Business Innovation

Braden has been with Cash for Gold USA since its inception in 2005 and is the original architect of the proprietary technology infrastructure that powers the company. A 2002 graduate of Emory University, Braden is an accomplished computer engineer with extensive expertise in software development, systems architecture and complex business applications.

Braden and Co-Founder Stephen attended school together and have collaborated since the company's earliest days. While Stephen helped shape the vision for an entirely online precious metals buying business, Braden was responsible for engineering the technology that made that vision possible.

Starting from the ground up, Braden single-handedly designed and developed the original software infrastructure that Cash for Gold USA operates on. Rather than building the business around conventional, off-the-shelf applications, he created proprietary systems specifically tailored to the demands of precious metals purchasing and refining.

His engineering work established the technical foundation connecting the company's websites, customer accounts, package tracking, internal transaction records, appraisal systems and payment processing. These integrated applications allow information to move between departments while supporting the complex requirements of handling valuable customer property and high volumes of transactions.

As Chief Technology Officer, Braden oversees the architecture, development, reliability and long-term evolution of the company's technology platform. He is responsible for ensuring that its underlying systems remain scalable, dependable and capable of supporting new services, business requirements and continued growth.

His contributions have been fundamental to the company's development. The technology Braden originally engineered has enabled Cash for Gold USA to operate as an integrated online business rather than a collection of disconnected departments and manual processes.

More than two decades after helping build the company's original platform, Braden continues to provide the technical expertise and engineering leadership that support its operations and future development.

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Rob S.

Director of Technology | Operational Technology & Process Optimization
Digital Commerce, Margeting & Business Innovation

Rob brings more than ten years of experience in technology and business operations to Cash for Gold USA. An accomplished student who earned multiple academic scholarships, he has applied his analytical approach to improving the efficiency and effectiveness of the company's day-to-day operations.

As Director of Technology, Rob focuses on how the company's existing technology is implemented, utilized and improved across its various departments. Working within the proprietary infrastructure developed by the company's engineering team, he identifies opportunities to simplify procedures, reduce manual tasks and improve internal coordination.

Rob works closely with employees across shipping, appraisals, refining, customer service and payments to understand the practical challenges they encounter. He uses that operational knowledge to recommend and implement process improvements that make their work more efficient and reduce unnecessary delays.

His responsibilities include improving internal workflows, supporting technology integrations and helping departments make better use of the systems available to them. By examining how individual processes function within the larger operation, Rob helps identify bottlenecks and develop solutions that improve productivity.

Rob's work bridges the gap between software capabilities and everyday business needs. His focus on practical implementation ensures that the company's technology delivers measurable operational benefits and supports a more efficient experience for both employees and customers.

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Patricia W.

Master Appraiser | Fine Jewelry & Precious Metals Valuation
Digital Commerce, Margeting & Business Innovation

Patricia has been with Cash for Gold USA for more nearly four years and has completed over ten specialized courses in precious metals and diamond evaluation. Her expertise extends beyond determining metal weight and purity to recognizing jewelry whose design, craftsmanship, maker or rarity may give it value beyond its precious metals content.

She has developed a trained eye for signed designer jewelry, vintage and antique pieces, distinctive gemstones and unusual settings. Her evaluations consider the characteristics that can distinguish an ordinary piece of jewelry from one with additional resale or collectible value.

When an item has features that may increase its worth beyond its melt value, Patricia ensures those characteristics are identified and considered during the appraisal process.

Her detailed approach is particularly valuable when evaluating jewelry that requires more than a standard precious metals assessment. By recognizing potential additional value, Patricia helps ensure customers receive offers that accurately reflect the characteristics of their individual pieces.

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Carl B.

Customer Service Manager | Customer Support & Transaction Guidance
Digital Commerce, Margeting & Business Innovation

Carl leads the Cash for Gold USA customer service team and has completed multiple courses in customer service, customer support and team management. He is responsible for ensuring customers receive clear, knowledgeable and responsive assistance throughout the selling process.

Carl works closely with the company's appraisal and refining departments so his team can accurately explain the factors that influence an offer, including precious metals content, purity, weight and relevant market conditions.

He also oversees customer service training, establishes communication standards and helps resolve questions or concerns that require additional attention. His emphasis is on making sure customers receive consistent information and understand their options at every stage of the transaction.

Whether someone needs assistance with a shipping kit, has questions about an appraisal or wants to discuss an offer, Carl and his team provide a direct connection to the information and support they need.

By combining practical industry knowledge with a commitment to responsive service, Carl helps make an unfamiliar process easier for customers to understand and navigate.

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Amy C.

Head of Human Resources & Data Security | Employee Development, Privacy & Compliance
Digital Commerce, Margeting & Business Innovation

Amy oversees human resources and customer data security at Cash for Gold USA, helping ensure the company maintains a trustworthy workforce and responsible practices for handling sensitive information.

With specialized training in human resources management and data security, Amy establishes policies governing how customer information is collected, stored and accessed. She works to ensure that personal and transaction information is available only to authorized employees with a legitimate business need.

Amy also manages employee recruitment, screening, onboarding and ongoing professional development. Her responsibilities include establishing confidentiality requirements, providing security training and maintaining clear expectations for employees entrusted with customer valuables and personal information.

A central part of Amy's role is building and retaining an experienced team. Many Cash for Gold USA employees have remained with the company for years, developing valuable knowledge of its procedures, customer expectations and security standards.

Through careful hiring, employee education and consistent oversight of privacy practices, Amy helps maintain a professional environment where customers can feel confident that their property and personal information are being treated with care.

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Rachael C.

Accounts Payable Manager | Customer Payments & Financial Processing
Digital Commerce, Margeting & Business Innovation

Rachael brings more than 30 years of accounts payable and financial management experience to Cash for Gold USA. She oversees the company's customer payment operations, ensuring accepted offers are processed accurately and delivered through each customer's selected payment method.

Her responsibilities include verifying payment amounts, coordinating disbursements and monitoring transactions to ensure they are completed according to the company's payment policies.

Rachael manages payments through available methods, including wire transfers, PayPal and checks, and works to ensure that payments are issued within the company's promised 24-hour window following acceptance.

For customers who choose overnight check delivery, she oversees shipment tracking and follows up on potential delivery issues to help minimize delays.

Rachael also evaluates payment procedures to identify opportunities for greater accuracy, reliability and efficiency. Her extensive financial experience helps maintain dependable controls over one of the most important parts of the customer transaction: receiving payment.

By maintaining consistent payment standards and carefully overseeing financial disbursements, Rachael helps ensure customers receive the agreed-upon amount promptly and through the method they prefer.